2010, Seattle
Client: Washington’s Lottery
Agency: Cole & Weber United
Production Co: Oh Hello
Director: Dan Brown
EP: Nate Barr
DP: Doug Hostetter
Agency Producers: Pete Anderson, Matt Ralston
Agency Creatives: John Maxham
Jeff Siegel
Sunshine Stevens
This one was a true gem to bring to life. Bringing the marketing effort of the Lottery’s Beneficiary program into the broadcast world took careful coordination with the C&W peeps, and a special eye toward casting both talent and locations to capture a moment of sheer joy that all of us can relate to when the most incredible news arrives.
Washington State Lottery - “Celebration”